Lean Change Element

Viral Change

We use social structures and paths of influence to virally spread change organically versus enforcing compliance through hierarchy

Viral Change vs traditional thinking

Two different assumptions about how change should work.

Change has already spread through relationships and influence networks.

Change adoption happens when we get the process and communications right.

Detailed guidance for this element is still being migrated into the new experience.

Stuckthis leads toward

Dynamicsthis leads toward

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