Emergence
As change EMERGES, uncertainty is at its highest level. MOVERS generate social proof, but too many contstraints can stall the change.

Emergence vs traditional thinking
Two different assumptions about how change should work.
Lean Change
When a change starts, the goal is to learn. Emergence helps us explore and validate that the change is the right one at the right time.
Traditional Change Management
Our change readiness assessments are the first phase. We will explain the 'why' to people and then start.
This is the first stage of social movements. Someone becomes unhappy with the status quo and takes action.
Movers are fantastic during emergence. Their beliefs and values align with the change and they’ll run with it. They’re ok with uncertainty and great problem solvers.
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