Lean Change Element
Storytelling
We make the most of storytelling to rally people our cause and purpose for the change.
Storytelling vs traditional thinking
Two different assumptions about how change should work.
Lean Change
We believe storytelling creates alignment. The key is, the people affected by the change create the story with the leaders and change managers.
Traditional Change Management
It's the responsibility of the change managers and communications people to craft a story. When it's done, then it's communicated to people.
<p>Storytelling is a philosophy of the <a href="https://leanchange.org/elements/cause--purpose">Cause & Purpose</a> universal — one of the <a href="https://leanchange.org/elements/5-universals-of-change">5 Universals of Change</a>.</p>
Connections to the broader Lean Change ecosystem.
Mental Modelthis leads toward
BIG ViewStancethis leads toward
Bridge BuildingDynamicsthis leads toward
BureaucratizationStancethis leads toward
Cause & PurposeStuckthis leads toward
Co-CreationToolthis leads toward
Story Telling CanvasMembers only
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